Celebrating Diwali with Mitra: The Light of Friendship

Diwali has always been close to my heart. I grew up with it as a season of food, laughter, and light. Living in the Middle East as an expat, we didn’t have immediate family around us, but what we did have was something just as powerful—friendships that became family.

During those festive days, houses overflowed with warmth. Families gathered, invitations flowed, and we celebrated together. For me, Diwali was never just about the lamps or the sweets—it was about connection. It revealed a truth I carry with me even today: that friendship can be as deep and enduring as family.

That’s why Mitra—our first collection—feels so personal. In Sanskrit, Mitra means “friend”,  and for me, it symbolizes the bonds that light our lives, especially when family is found in the people we choose.

In Vedic stories, Mitra is one of the Adityas - a guardian of truth and harmony, linked to the light of the sun. That idea moved me -  even when the world feels shadowed, there is always some form of light - in kindness, in companionship, in hope.

Light shines in the people we love, the friendships we nurture, and the quiet moments of connection.

I wanted each piece in the Mitra collection to carry an energy, a feeling - a reminder of the relationships and memories that that offered strength, laughter, and warmth when it was needed most.

This Diwali, as I light my lamps and think of the people who bring brightness into my life, I hope you’ll do the same. Think of the friends who make you laugh without reason. The ones who check in even when life gets busy. The ones who remind you that you’re never alone.

Let Mitra be a celebration of those bonds - a way to honor the light we find in one another. Because friendship, like the flame of a diya, may flicker - but it never truly fades.

Wishing you and your loved ones a Diwali filled with warmth, joy, and meaning.
Enjoy 10% off with code DIWALI10 and share the glow with those who make your world brighter. ✨🪔

With love,

Shruthi - Founder & Creator, Ashavri